While I used the tips I’d learned from Wag Bennett and Reg Park, the focus of my training stayed the same. I was still growing physically, and I wanted to take advantage of my natural gift: a body frame that could handle more mass than the frames of any of the guys I was going to face. My goal was to show up at the Victoria Palace even bigger and stronger than the year before and just blow away the competition. At six foot two and 250 pounds, I was more impressive than I’d ever been.
The day before the contest did not start well. On my way to the airport, I went to the gym expecting Rolf Putziger to hand me my regular pay, which I was counting on as spending money for London. Instead, he presented a piece of paper and a pen. “Sign this, and you’ll get your money,” he said. It was a contract that named him as my agent and guaranteed him a cut of all my future earnings! I got over my shock enough to say no, but I left the gym reeling. I had only the money in my pocket and wasn’t even sure I still had a job. Albert had to lend me five hundred marks so I could go to London. Of course, the trip ended much better than it began, with me winning Mr. Universe for the second time, decisively, the next day. There were photos of me in the muscle magazines hoisting a bikini-clad girl on my left arm while showing off my right biceps. But even better was the telegram I found waiting for me back at the hotel. It was from Joe Weider.
“Congratulations on your victory,” it read. “You are the new young sensation. You are going to become the greatest bodybuilder of all time.” It went on to invite me to come to America the next weekend to compete in his federation’s Mr. Universe contest in Miami. “We will cover expenses,” the telegram said. “Colonel Schuster will provide details.”
I was thrilled to get a telegram from the undisputed kingmaker of bodybuilding champions. Being the biggest impresario in American bodybuilding meant that Joe Weider was the biggest bodybuilding impresario in the world. He had built an international empire of muscle-building exhibitions, magazines, equipment, and nutritional supplements. I was getting closer to my dream, not just of being a champion but also of going to America. I couldn’t wait to call my parents and share the news that I was on my way. I hadn’t expected this, but maybe I could rack up a third Mr. Universe title! That would be incredible, at age twenty-one. I was in competition shape, I had the momentum. I would overwhelm them in Miami.
Colonel Schuster turned out to be a medium-sized guy in a business suit who came to my London hotel later that day. He was, in fact, a colonel in the US National Guard, and he made his living as the European marketing agent for Weider’s company. He gave me the airline ticket, but we hadn’t gotten very far talking about the trip plans when he realized that I had no US visa.
I stayed at Schuster’s house cooling my heels while the colonel went to the American embassy and pulled strings. The paperwork ended up taking a week. I filled the time as best I could, although I didn’t really have a proper diet or a gym where I could train for five hours a day. I made do by going to the Weider warehouse, where they assembled dumbbells and barbells, and worked out with those. But I was distracted, and it wasn’t the same.
The minute I set foot on the plane, all the frustration fell away. I had to change flights in New York, and circling over the city and seeing for the first time the skyscrapers, New York Harbor, and the Statue of Liberty was fantastic. With Miami, I wasn’t sure what to expect, and it was raining when I got there. But it was impressive too, not just the buildings and palm trees but also the October heat and how happy it seemed to make people feel. I loved the tourist places with their Latin music. And the mixture of Latinos and blacks and whites was fascinating: I’d seen it in bodybuilding circles but never in Austria growing up.
Joe Weider had launched the American version of Mr. Universe ten years before to boost the popularity of bodybuilding in the United States, but this was the first time the contest had been held in Florida. They’d taken over the Miami Beach Auditorium, a big, modern hall with 2,700 seats, which was normally home to TV’s popular Jackie Gleason Show. I’d missed the run-up to the event—the interviews, cocktail parties, film and TV shoots, and promotions—but even so, the production felt big and American sized. There were bodybuilding legends everywhere, like Dave Draper and Chuck Sipes, each of whom had been Mr. America and Mr. Universe.
For the first time, I laid eyes on the world bodybuilding champ, Sergio Oliva. Sergio was an immigrant to the United States from Cuba who was the first member of a minority to win Mr. America, Mr. World, Mr. International, Mr. Universe, and Mr. Olympia. He’d just won his second consecutive Mr. Olympia title the previous week. Even though I wasn’t yet in his league, Oliva knew we’d be competing soon. “He’s very, very good,” he told a reporter about me. “Next year will be tough. But that’s okay with me. I do not like to compete with babies.” When I heard about that, I thought, “Already the psych games are beginning.”
Two dozen guys were in the competition, divided into two groups, tall and short. In the daytime rounds of preliminary judging, I beat the other tall men easily. But the top guy in the short-men category was Mr. America, Frank Zane, and he’d shown up in the best shape of his career. He’d just won the Mr. America competition in New York the week before. I was as big, well shaped, and powerful as I’d been in London, with the same impressive mass. But a week of twiddling my thumbs waiting for my visa had left me a little heavier than my ideal, which meant that when I posed, my body looked smooth and less sharply defined. Worse, besides being perfectly proportioned, muscular, and cut up, Zane had a serious tan, while I was as white as a soccer ball. Going into the evening finals, he was ahead of me on points.
That night in front of the crowd, I felt I looked 100 percent better because flexing and posing under stage lights all day had melted off the excess pounds. That helped make the competition between Frank Zane and me so close that we tied in the judges’ final vote. But Frank’s higher point score from earlier in the day made him the winner, not me. I stood by onstage trying not to look stunned while a guy five inches shorter than me and fifty pounds lighter took the prize.
It was a blow. I’d finally made it to America, just as I had envisioned. But then I lost Mr. Universe in Miami. To a lighter and shorter man. I thought the competition had been fixed because he was just not big enough to win against me. Even though I lacked the definition, he was a scrawny little guy.
That night, despair came crashing in. My cheerfulness almost never deserts me, but it did then. I was in a foreign country, away from my family, away from my friends, surrounded by strange people in a place where I didn’t speak the language. How had I even made it this far? I was way out of my depth. All of my belongings were in one little gym bag; I’d left behind everything else. My job was probably gone. I had no money. I didn’t know how I’d get home.
Worst of all, I’d lost. The great Joe Weider had brought me across the Atlantic to give me this opportunity, but instead of rising to the occasion, I’d embarrassed myself and failed to perform. I was sharing the room with Roy Callender, a black bodybuilder based in England who had also been in the London competition. He was very sweet, talking to me about my loss. He was much more mature than I was and was talking about things I did not quite understand. He was talking about feelings.